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Brand Strategy: Keep your Message Simple

Pablo Ostalaza, Brand Strategist and Founder of Sonnet says "Choose something you're good at that's simple to understand"

Are you overestimating how much your brand means to other people?

In this episode we talk branding, memorability and business purpose with Pablo Ostalaza. 

Pablo is the Co-Founder and Strategy Director at Sonnet a Brand Design studio in Sydney.  


He also consults for other agencies and clients.  You can find out more about Sonnet at https://wearesonnet.com/ or check out their instagram profile here https://www.instagram.com/wearesonnet/

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