Learn the Science Behind Better Business with Lauren Kress, The Business Scientist and her guests.
Charting on iTunes in Australia, the United States, Canada, Japan, Singapore, the United Kingdom and more, this podcast series was created to make professional business and marketing advice accessible to business owners around the world.
Each week Lauren speaks with industry leaders to debunk business and marketing myths that remain prominent despite the evidence and could be limiting the full potential of you and your business.
If the world was your oyster...where would you take your business?
We help consultants, coaches and professional service businesses attract and serve their ideal clients using science.
We do this by first and foremost finding out whether we are a good fit to deliver on your objectives via our application form and introductory phone call which you can complete and book via this link.
There are four programs we offer to our clients:
1) 1-on-1 Coaching & Mentoring
This is generally suitable for business owners and startups in micro or small businesses who are looking to find the best ways to get more customers whilst dealing with a limited budget.
If you want to learn how to become the brand expert within your own business, then this is most likely going to be the best option for you.
2) Time to Grow: Brand Transformation (Signature Service 1)
This program is designed specifically for ambitious entrepreneurs and scaling businesses who want to put their best foot forward to become a market leader in their industry or niche.
Businesses and entrepreneurs that will benefit from this signature service have probably already:
Been through an accelerator program
Worked with a business coach
Completed an online learning program or masterclass
Develop their MVP or minimum viable offer
Started getting sales through the door
The keyword here is: consolidation - bringing it all together.
This process is about taking a deep dive into everything that the entrepreneur and their team has learnt in order to create a roadmap to scale in the most cost effective, time efficient and sustainable way.
3) Time to Fix This: Brand Turnaround (Signature Service 2)
This service is for established businesses at risk of losing market share, failing to acquire customers, dealing with bad clients and maintaining (or losing) revenue year-on-year.
For these businesses there is a sense of sluggishness, inertia, overwhelm, stress and lack of direction.
The keyword here is: innovation - breaking bad habits.
This process is about thinking outside the box, agreeing on what needs to change and piloting new ideas to grow the business.
To be a part of this program, clients must be ready to draw a line in the sand and be committed to making the change.
4) Done for You Services: Launches, rebrands & campaign management
This is for businesses and organisations with an allocated budget for a specific brand or marketing initiative such as a product launch, event or activity.
After our initial discussion, if we each agree that we are a good fit for one another, then we will put together your proposal outlining your recommended strategy and methodology, action plan, timeline and required resources for us to achieve your outlined objectives.
"5 stars for Lauren’s passion to improve ROI and grow businesses. Her subject matter expertise helped me understand some complicated business perceptions. She is a joy to talk to. Lauren is constantly sharing information to help entrepreneurs make their job easy and impactful. She is the best."
Armina Fareed, Digital Marketing Consultant, Asante Africa Foundation
An Enthusiastic Problem Solver
"Lauren is a passionate and committed person with an enthusiasm for problem-solving. I would recommend Lauren to anyone looking for a conscientious partner when seeking and establishing new opportunities for growth."
David Weston, CEO, The Australian Journal of Pharmacy
A Real Marketer - The Kind That Makes You Like Marketing
"Lauren is a true professional. Her passion for marketing and advertising is magnetic and her knowledge is admirable. She is the definition of a scientist, willing to challenge modern day conceptions and tackle any problem “head on”. Giving you 110 percent is not enough for Lauren and she will go above and beyond that for her clients. A real Marketer - the kind that makes you like marketing."
Guy Hozavsky, Creative Director & Copywriter, Guy Hozavsky Advertising & Services
"Lauren’s talk on making brands ‘stick’ at a recent web development seminar was extremely motivational. Her ability to combine consumer behaviour empathy with business strategy and deliver it in a comprehensive, inspiring package is unique. Highly recommend Lauren for coaching in business development and business-to-business communications."
Helene Psarakis, Director & Marketing Consultant, ThinkBowl
A Transformational Journey
"I have had the pleasure of working with Lauren from The Change Makers for almost a year. This journey has been transformational not only from a marketing point of view but has shown me how messaging and medium are so important to get right. Lauren has really challenged me as a business owner and helped me to home in on the important success factors for my clients."
Robert Crowe, CEO & Founder, Leading for Purpose
I Couldn't Recommend Her Highly Enough!
"Working with Lauren has been one of the best things I have done for my health and fitness business. I have worked with and consulted with numerous high profile marketing people who never 'got me'. Lauren really took the time to understand my vision and package it in a way where I always struggled. I couldn't recommend her highly enough!"
Sean McGuinness, Founder & Personal Trainer, Livelong Performance
Meet Lauren Kress
The Business Scientist & Chief Change Maker
Lauren Kress is one of the few theoretically-trained scientists and growth innovators of the millennial generation whose knowledge of science-led brand growth is transforming marketing in the business world.
Lauren is a Media & Marketing Ex-Pat with Agency, Publishing, Marketing and Project Management Experience spanning the first decade of her career
Lauren believes that business and enterprise are the most practical means by which we enable humanity to not just survive but thrive now and into the future.
Her passion lies in helping purpose-driven businesses grow their brand so they can share their gifts with the world.
As a scientist with a diverse range of interests Lauren is committed to understanding the true nature of leadership and how the business world is changing in the fourth industrial revolution.
This is the inspiration for her podcast show "The Oyster with Lauren Kress" where she speaks with industry leaders, educators, marketing experts and successful business founders to share the science behind better business.
Lauren is not in business to make a quick buck - and she founded The Change Makers Collective to build a movement that helps businesses to grow sustainably for the benefit of their staff, their cause and their customers.
If you're not already connected with Lauren on social media you can use the links below to access her latest interviews and resources or reach out for a chat :)